The challenge
Trans Service Group sells new and used vehicles in Miami, with competitive, no-hidden-fees pricing and flexible financing. But car buyers now start online — browsing inventory, comparing specifications and financing long before they visit a lot.
Without a modern site that demand is invisible: shoppers cannot filter the inventory, check a vehicle's mileage, fuel type and transmission, see financing terms, or easily get in touch — and the dealership cannot capture the lead.
What we built
- A filterable inventory catalogue with faceted search, so a buyer narrows to the right car instead of scrolling past everything else.
- Detailed vehicle pages carrying the specifications buyers actually compare.
- Customer accounts, financing information presented upfront, and a CMS-driven blog the dealership publishes to itself.
- Lead capture throughout, so interest that used to evaporate turns into an enquiry.
The result
A complete car-shopping experience that works wherever the buyer is — trusted, simple and good-looking on any device.